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Why HubSpot Content Hub is the Perfect for Your Multilingual Website

Written by Asphia Khan | Oct 10, 2024 1:41:29 PM

Today, having a multilingual website is a necessity for global companies looking to engage with an international audience. However, Most Content Management Systems do not have the requirements to make that happen smoothly.

If you are contemplating a switch to a new content management system that simplifies multilingual content, then the HubSpot Content Hub might be the solution you are looking for.

Seamless Multilingual Management:

At the heart of HubSpot Content Hub is its robust support for multilingual content management. The platform allows you to easily create and manage content across multiple languages from a single interface without the need for complex plugins or tedious workarounds. HubSpot supports over 60 languages. Some of them are:

  • Spanish
  • Arabic
  • French
  • Portuguese
  • Bengali
  • Mandarin
  • Hindi
  • Russian

Centralised Content:

One of the biggest challenges with having multilingual websites is maintaining consistency across different languages. HubSpot Content Hub offers centralised content management, enabling you to manage all your translations in one place. This not only ensures consistency in messaging but also significantly reduces the time and effort required to update content across different language versions. 


Localised SEO:

SEO is very important, no matter the language of your content. HubSpot Content Hub provides added value by providing tailored SEO settings for each language and tools for optimising content for different regions and languages, which is crucial for effective global SEO strategies. This means you can optimise your content for each market’s specific engine behaviours and preferences, increasing your engagement and visibility across diverse regions.

 

User and Domain Management

HubSpot’s Content Hub makes it easy to manage users and permissions, ensuring that the right team members have the appropriate access to different language versions. Moreover, it allows for the setting up of multiple domains and subdomains from within the same environment, streamlining the management process and boosting your operational efficiency of managing a multilingual website. 

 

Integrated Analytics

Understanding how your content performs across different regions is crucial. HubSpot Content Hub integrates seamlessly with other analytics tools, giving insights into user behaviour and content performance by region and language. This data is invaluable for refining your content strategy and ensuring that it resonates with each of your target audiences.

 

Who needs this feature?

This feature is for any company that deals with a global audience. It ensures that your content speaks to your customers in their language, literally. It is ideal for businesses looking to maintain a unified brand voice while also customising their messaging to meet regional needs and expand their market reach internationally. 

 

How can BlueOshan help?

As a Diamond-tier certified HubSpot Solutions Partner, BlueOshan is uniquely positioned to help you leverage HubSpot Content Hub’s full potential. We specialise in building all marketing assets on the platform—websites, landing pages, emails, forms, and more.

We meet your specific business needs, from unique setup and migration to ongoing management and optimisation. Our team will provide multilingual support to ensure the functionality of your multilingual website. 

 

Is Content Hub right for you?

If you are looking for a CMS that offers seamless multilingual capabilities with the added benefits of integrated tools for SEO, user management and analytics, then Content Hub is worth considering. It’s designed to scale as you grow, ensuring that as your audience becomes more diverse, your CMS can handle it with ease. 

Making the switch to HubSpot Content Hub could redefine how you manage your multilingual website and significantly enhance your global outreach. Ready to take your website to the next level? Explore what HubSpot Content Hub and Blueoshan can do for you.